Fiverr Social Media Marketing

1.Which of the given statements pertaining to the below attribute is/ are valid?

1. It is not used for indexing.

2. It can be used as a hint for ranking.

Visuals/Additional Information

rel=”nofollow”

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

2.Which of the following are the benefits of off-page SEO optimization to website owners?

Increase in rankings

Time-saving

Page speed

Uniqueness

3.Which of the given can be used to control access to your site on a page-by-page basis?

1. robots.txt

2. noindex

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

4.You are using Google My Business to improve off-page SEO. What is the character limit that needs to be followed for a good description while doing so?

250 characters

500 characters

750 characters

1000 characters

5.You want to research a site and find its Alexa Rank while performing off-page SEO. Which of the following tools can be used to do so?

Site Overview

NAP Checker

Page Rank Checker

Link Checker

6.You are using responsive web design to ensure that your site is supported by mobile and desktop users. Which of the following tags can be used in the given context to tell the browser how to adjust the content?

Viewport

iframe

Window

Scale

7.Which of the following tools can be used to check the domain authority of your website while performing off-page SEO?

Website Authority Checker

NAP Checker

Google Trends

8.In relation to paid marketing, which of the following options is not an example of search marketing?

Google Ads

Yahoo Ads

Bing Ads

Pinterest Ads

9.Which of the following label links can be used to perform on-page SEO for the links in user-generated content?

rel=”sponsored”

rel=”ugc”

rel=”nofollow”

None of the above.

10.Which of the following tools can be used to bring up the pages on your website with the most link authority while performing on-page SEO?

Ahrefs

Trendz

Backlinko

Google Vision

11.You want to embed certain image elements in HTML. If you want Google to index these images, which of the following methods should you avoid?

Using <img> to embed image

Using <picture> to embed image

Using CSS to display image

None of the above.

12.Which of the given are the valid types of search intent encountered during on-page SEO?

1. Informational

2. Commercial

3. Transactional

4. Navigational

All 1, 2, 3, and 4
Only 1, 2, and 3
Only 1, 3, and 4
Only 2, 3, and 4

13. You want to perform off-page SEO for your website so that it is more relevant than others in the search page results. Which of the following is an important factor to do so?

Backlinking

Page titles and headings

Internal linking

Fast-loading pages

14.Which of the given are the benefits of using paid social media advertising for a small business?

1. It helps to give the brand instant visibility.

2. It is a cost-effective way to promote the business.

3. It gives advertiser complete control over sees the ad.

4. It creates exposure for the brand in a cost-effective way.

5. It helps to maximize the content marketing and distribute the best content.

All 1, 2, 3, 4, and 5

Only 1, 3, and 4

Only 2, 4, and 5

Only 1 and 3

15.Which of the given are link-related off-page factors?

1. Number of referring domains

2. Link authority

3. Anchor text

Only 1 and 2

Only 2 and 3

Only 1 and 3

All 1, 2, and 3

16.Which of the given types of links should be avoided to prevent link spamming while performing the off-page SEO?

1. Purchased links

2. Reciprocal links

3. Low-quality directory links

All 1, 2, and 3

Only 1 and 2

Only 1 and 3

Only 2 and 3

17.Which of the following options is an incorrect organic social media reach tool?

Hootsuite

Buffer

ViralContentBee

Google Ads

18.Which of the given are the valid techniques to perform off-page SEO?

1. Social-media activity

2. Influencer marketing

3. Blogging

Only 1 and 2

Only 2 and 3

Only 1 and 3

All 1, 2, and 3

19.Which of the following options is/ are essential for highly engaged organic social media traffic?

Compelling Content

Visuals

Both options a and b

Neither option a nor b

20.Which of the following factors lead(s) to off-page SEO providing a boost for your brand?

Building relationships with influencers

Responding to negative reviews

Creating an excellent services

Both options a and b

Both options b and c

21.Which of the following is/ are the valid non-link-related off-page factor(s)?

Relevance

NAP citations

Brand mentions

Only options a and b

Only options b and c

22.In which of the following tags should a subheading be wrapped during the on-page SEO?

H1 Tag

H2 Tag

H3 Tag

H4 Tag

23.Which of the given is/ are the valid way(s) to ensure that the internal structure of your website is optimized while performing off-page SEO?

1. Interlink all SEO landing pages

2. Drop all links on homepage

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

24.In relation to paid marketing, which of the following options is correct about the disadvantage of pay per click (PPC advertising)?

You only pay for the clicks you need.

PPC campaigns that are well-optimized can bring in significant traffic.

It can become expensive and unaffordable when you compete with other advertisers for traffic.

It is possible to place budget caps on traffic that comes through large networks.

25.You are optimizing the on-page SEO of your website. In this context, which of the given are the valid tips for doing so?

1. Ensure that organic CTR is optimal

2. Prefer using original images over stock images

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

26.In which of the following paid marketing strategies, the user uses video marketing, mobile marketing, and Google display ads to spread awareness about the product?

Direct-marketing

Branding

Re-marketing

Both options a and c

27.Through which of the following options, businesses can take advantage of the opportunities offered by organic marketing?

Optimizing their content for search engines and social media

Avoiding tracking the progress of their marketing campaigns

Knowing what their audience needs

Tailoring content as per their competitor’s needs

28.Which of the given is/ are the valid guideline(s) to follow for SEO friendly URLs?

1. Make URLs short

2.Include a keyword in every URL

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

29.You want to see the performance of your search results in Google. Which of the following tools can be utilized to do so?

Trendz

Search console

Keywords

Page ranker

30.Which of the following types of keywords can be used to ensure that page relevancy in a web page is high while performing on-page SEO?

LSI keywords

CSR keywords

CTR Keywords

CSI keywords

31.Which of the following acronyms describes the framework used by Google raters to rank a website?

EAT

SIT

COT

SIT

32.What is/ are the value(s) to be set for X-Robots-Tag header to prevent the crawler from indexing a page?

noindex

none

nofollow

Both options a and b

Both options a and c

33.You want to utilize the image ranking to improve on-page SEO. Which of the following APIs can be used to do so?

Google Vision API

Image rank API

Image API

Keyword API

34.Effective organic marketing creates which of the given kind of sources to the website?

1. Permanent traffic

2. Temporary traffic

Only 1

Only 2

Both 1 and 2

Neither 1 nor 2

35.You are using influencer marketing strategy to backlink your website. Which of the following is/ are the valid way(s) of doing this?

Pay influencers or at least give them a free product in exchange for their promotion.

Build an organic relationship with influencers and enter into a mutually beneficial relationship.

Both options a and b

Neither option a nor b

36.Which of the given are the valid activities to raise off-page SEO traffic?

1. Post on forums

2. Add an RSS feed subscription box

3. Comment on relevant blogs freely

Only 1 and 2

Only 2 and 3

Only 1 and 3

All 1, 2, and 3

37.Which of the following options is the name given to paid marketing when a user do advertising on YouTube?

Display marketing

Social media marketing

Search engine marketing

Digital marketing

38.Which of the following options is correct about the organic reach?

It is the total number of people who have seen your post through unpaid distribution.

It is the total number of people who have seen your post through paid distribution.

It is the total number of people who have seen your post both through paid and unpaid distribution.

39. What is the word limit for long-form pieces that rank higher on the first SERP?

Over 1000 words

Over 2000 words

Over 500 words

Over 800 words

1. What is the main reason traditional marketing will never completely go away?

Answer: (d) Its proven to work time and again

2. What is meant by Brand Management?

Answer: (d) Creating a consistent image for the company

3. What place does Pricing have in marketing?

Answer: (c) Different pricing levels can be tested to see what elicits the best consumer response

4. You want to find a list of sites that post on similar content for guest blogging to improve off-page SEO. Which of the following tools can be used to do so?

Answer: (a) Audience Overlap

5. Which of the given are the valid activities to raise off-page SEO traffic?

Answer: (d) All 1. 2, and 3

6. Which of the given are the valid techniques to perform off-page SEO?

Answer: (d) All 1. 2, and 3

7. What is meant by the concept of "viral" in social media?

Answer: (a) Social media which is spread to viewers by the consumer, growing in popularity. Fiverr Social Media Marketing Test Answers

8. What non financial measure of marketing is important to track?

Answer: (d) New customer acquisition

9. Which of the given are link-related off-page factors?

Answer: (d) All 1, 2, and 3

10. What is the general purpose of posting a video blog routinely to Youtube?

Answer: (b) It allows the company to drive website traffic to its blog

11. What Is A "Vlog"?

Answer: (b) Video Blog

12. Which of the following tools can be used to check the domain authority of your website while performing off-page SEO?

Answer: (a) Website Authority Checker. fiverr social media marketing skill test answers

13. In relation to paid marketing, which of the following options is correct about the disadvantage of pay per click (PPC advertising)?

Answer: (c) It can become expensive and unaffordable when you compete with other advertisers for traffic.

 

14. What methods of social network marketing should a company always use?

Answer: (d) Depends on the company, their product, their audience. social media marketing test fiverr. 

15. Which of the following label links can be used to perform on-page SEO for the links in user-generated content?

Answer: (b) rel="ugc"

16. What is the word limit for long form pieces that rank higher on the first SERP?

Answer: (b) Over 2000 words

17. You are using influencer marketing strategy to backlink your website. Which of the following is/ are the valid way(s) of doing this?

Answer: (c) Both options a and b (social media marketing test fiverr)

18. What is a "call to action"?

Answer: (a) Giving an advertisement's receiver a specific direction such as 'visit the site'

19. What does the product portion of the 4 P's of marketing focus on?

Answer: (a) The product or service being marketed to consumers

20. What is the term adopted for updates posted by Twitter users? social media marketing test fiverr

Answer: (a) Tweets

21. Why is it important to post to a blog regularly?

Answer: (b) Keep readers engaged and also gives search engines content to index

22. Which of the given is/ are the valid way(s) to ensure that the internal structure of your website is optimized while performing off-page SEO?

Answer: (a) only 1

23. You want to see the performance of your search results in Google. Which of the following tools can be utilized to do so?

Answer: (b) Search console

24. You want to perform off-page SEO for your website so that it is more relevant others in the search page results. Which of the following is an important factor to do so?

Answer: (a) Back linking

25. What is a "wiki"? - fiverr social media marketing test

Answer: (c) Interconnected and user-generated knowledge management systems

26. What is a contingency plan?

Answer: (c) A set of actions to be taken if the original plan does not perform as anticipated 

27. What should a company post on Twitter?

Answer: (d) All of the above

28. How does Youtube serve a dual purpose in social media marketing?

Answer: (d) It can be used as the forum for dispersing company videos, as well as a host when embedding videos in sites outside of YouTube

29. What is one measure a company can use to validate the usefulness of its video posts on Youtube?

Answer: (b) The amount of views of the video

30. What is another term for "social media"?

Answer: (b) Consumer Generated Media

31. What is the ultimate goal of a social network marketing plan?

Answer: (d) Drive potential customers to the company and give them an action item to perform

32. How often should a marketing plan be revisited?

Answer: (b) As often as needed in order to revisit the plan of action and revise any new actions

33. What style of blogging would be most effective for building relationships with customers?

Answer: (d) Writing posts about the company and its ups and downs from inside, personalized approach

34. Which of the given are the benefits of using paid social media advertising for a small business?

Answer: (a) All 1. 2. 3, 4. and 5

35. How does a blog directly impact the sales of a company?

Answer: (d) Typically a blog does not directly create sales

36. What is the character limit for posts on Twitter?

Answer: (c) 140 characters - social media marketing test fiverr

37. You are optimizing the on-page SEO of your website. In this context, which of the given are the valid tips for doing so?

Answer: (c) Both 1 and 2

38. What is the used for a person who is receiving updates of another Twitter user's updates?

Answer: (b) Follower

39. Which of the following acronyms describes the framework used by Google raters to rank a website?

Answer: (a) EAT

40. Effective organic marketing creates which of the given kind of sources to the website?

Answer: (c) Both 1 and 2

41. You want to embed certain image elements in HTML. If you want Google to index these images, which of the following methods should you avoid?

Answer: (c) Using CSS to display image.

42. Which of the following would be leveraging both social networks and traditional marketing?

Answer: (b) A print advertisement in a magazine which drives people to a website where there is a free trial offer.

43. In which of the following tags should a subheading be wrapped during the on-page SEO?

Answer: (b) H2 Tag

44. What is meant by "micro-blogging"?

Answer: (c) Blogs with limited individual posts, limited by character count typically

45. What is meant by the "blogosphere"?

Answer: (c) The interconnected community of blogs via linking to each other.

46. What is meant by the concept of "viral" in social media?

Answer: (a) Social media which is spread to viewers by the consumer, growing in popularity

47. Through which of the following options, businesses can take advantage of the opportunities offered by organic marketing?

Answer: (a) Optimizing their content for search engines and social media

48. Which of the following types of keywords can be used to ensure that page relevancy in a web page is high while performing on-page SEO?

Answer: (a) LSI keywords

49. Which of the following tools can be used to bring up the pages on your website with the most link authority while performing on-page SEO?

Answer: (a) Ahrefs

50. What type of status updates would drive visitors to the company site?

Answer: (b) A link to a new press release hosted on the company site.

51. What is "guerilla marketing"?

Answer: (b) Marketing which relies on time and energy rather than a large dollar budget

52. Which of the following is an easy way to track the website hits of a specific marketing campaign with a link to the company website?

Answer: (c) Creating landing pages specific for each campaign

53. Which of the given statements pertaining to the below attribute is/ are valid?

Answer: (c) Both 1 and 2

54. What is a method of marketing on facebook which can reach several users by spending money?

Answer: (d) Facebook Pay Per Click placed advertisements

That the subsequent would be investment in social networks and ancient marketing? 

1. Handing out print advertisements with a coupon for a store
2. print publicity in an exceeding magazine that drives folks to a website where that a free trial supply 
3. Posting an ad on a message board
4. Hosting a video ad on YouTube not otherwise seen elsewhere 

What form of videos will an organization post on YouTube? 

1. Video Blogs
2. Television Commercials
3. Product Demonstrations
4. All of the on top of 

How will making a social network promoting arrange take issue from a conventional promoting plan? 

1. The complete image ought to be utterly completely different for social promoting
2. The employees necessities and ability sets for social promoting ar completely different 
3. There is no want for a social promoting arrange, however social promoting arrange is needed for ancient promoting
4. Other than the strategy of delivery, a promoting arrange either mean are similar

How will an organization convert posts on Twitter to sales?

1. Write humbling points regarding the competition
2. Write posts regarding personal info of the chief executive officer
3. Creating posts that drive followers to their website 
4. Constantly post updates regarding however the corporate desires additional sales

What non‐monetary live of promoting is vital to track? 

1. CEO performance
2. Number of recent hires in promoting
3. Number of impressions
4. New client acquisition 

Which of the subsequent is a very important facet of making blogs and posting content? 

1. Using a humorous username
2. Posting a minimum of once a month to the journal
3. Social Media optimization 
4. d victimization humor

What is a “vlog”? 

1. Video Log
2. Video Blog 
3. Log of journal activity
4. New technology to assist in blogging

How do e‐books represent a kind of marketing? 

1. They are usually free, embrace helpful info, and direct the reader onto the corporate that created the e‐book for additional info 
2. They are not a kind of promoting
3. They can be placed on free sites wherever paid advertisements generate financial gain
4. They can be wont to culminate the competition

What AR the four P’s of marketing? 

1. Product, Price, Place, Promotion 
2. Price, Popularity, People, Placement
3. Popularity, Product, Promotion, People
4. People, Price, Promotion, Placement

Why is there no specific definition of what’s social media marketing? 

1. There is no governance over social media promoting
2. Companies cannot return to 1 definition
3. The construct is comparatively new compared to ancient promoting and continues to be being outlined 
4. It has not nonetheless been wide accepted

What ought to an organization post on Twitter? 

1. New product launches
2. Significant company news
3. Occasional day‐to‐day posts of interest
4. All the on top of 

however, is website traffic helpful in evaluating marketing? 

1. Overall website traffic will be followed and a general plan of marketing’s impact on that will be determined Page 2
2. There is no correlation between website traffic and promoting
3. Ads will send receivers to a selected landing page, which may be tracked 
4. Product sales from the corporate website will be attributed on to the promoting campaign

What would the promoting budget section of a promoting arrange consist of? 

1. The cost to jot down the arrangement
2. The expected prices for every cause supported the delivery methodology 
3. The overall promoting take into account a year
4. The promoting personnel job descriptions

How will an organization produce a forum for dialogue on LinkedIn? 

1. Post updates to the corporate standing
2. Use of teams 
3. Change the corporate profile frequently
4. Post humbling comments for the competitors’ pages

What is the strategy for being coupled to different users on LinkedIn? 

1. Followers
2. Connection 
3. Friends
4. Associates

What is one live an organization will use to validate the quality of its video posts on YouTube? 

1. The number of followers
2. The amount of views of the video
3. The number of videos the corporate has up
4. The sales volume of the corporate 

How usually ought to a promoting arrange be revisited? 

1. Never, once written it’s complete
2. As usually PRN to return the arrangement of action and revise any new actions 
3. At company board conferences
4. During the monetary review of the corporate monthly

What is the goal of social media promoting for companies? 

1. Generate sales 
2. Increase company head count
3. Increase their internet presence
4. Help accelerate product launches

What place will evaluation have in marketing? 

1. Higher costs guarantee the next revenue stream
2. The company ought to actively market what proportion their product value
3. Different evaluation levels will be tested to examine what elicits the most effective client response 
4. Marketing supported the evaluation level relative to the competition is vital

What ought to an organization do for industrial advertisements on YouTube to maximize its effectiveness? 

1. Ask the watcher to go to the corporate website at the tip of the video 
2. Make the videos a minimum of five minutes long
3. Make the videos beneath ten seconds
4. Have the chief executive officer featured within the publicity

Why is it necessary to post to a diary regularly?

1. It reduces the value per diary post
2. Keep readers engaged and additionally provides search engines content to index
3. It provides the social media promoting specialist one thing to try and do
4. It permits additional probabilities for the corporate to place down the competition

What is a “wiki”? 

1. Form of blogging
2. A new social networking website
3. Interconnected and user‐generated data management systems 
4. A tool for posting to social media networks

What is meant by the idea of “viral” in social media? 

1. Social media that is unfolded to viewers by the buyer, growing in quality 
2. It is a way of stigmatization an organization
3. Advertising which might simply be emailed
4. Marketing advertisements that don’t seem to be serious

however, will YouTube serve a twin purpose in social media marketing? 

1. It is used as an organization diary similarly as video advertisements
2. It is used for company photos and videos
3. It is wont to host the corporate website similarly as videos
4. It is used because the forum for dispersing company videos, similarly as a number once embedding videos in sites outside of YouTube 

however, will LinkedIn serve the corporate apart from social network marketing? 

1. Job openings will simply be spread to qualified candidates on LinkedIn 
2. Company photos is announced to the profile
3. Negative press concerning the competition is simply unfold
4. Pricing lists is announced

What is “guerilla marketing”? 

1. Marketing intermeshed towards animal lovers
2. Marketing that depends on time and energy instead of an oversized dollar budget 
3. Aggressive sales techniques
4. Marketing employing a giant scale national budget

What is a “call to action”? 

1. Giving associate degree advertisement’s receiver a particular direction like ‘visit the site’ 
2. Using selling to succeed in bent potential customers
3. Defaming the competition
4. Creating a brand new promoting campaign

What is the final word goal of a social network promoting plan? 

1. To satisfy investors within the company
2. To justify outlay in promoting
3. To find investors for an organization
4. Drive potential customers to the corporate and provides them associate degree action item to perform

How much into the long run ought to an organization arrange its promoting activities? 

1. Up to one year
2. 5 years
3. 1 month
4. Indefinitely

What is the overall purpose of posting a video diary habitually to YouTube? 

1. It permits the corporate to publicizing its merchandise
2. It permits the corporate to drive website traffic to its diary 
3. It is wont to disperse the corporate contact info
4. It permits followers to make a private reference to the workers of the corporate

What is the most reason ancient promoting can me’er utterly go away? 

1. It is cheaper than social media promoting
2. All corporations’ area unit needed by law to use ancient promoting techniques
3. There area unit higher tax write‐offs for ancient promoting
4. It’s well‐tried to figure time and once more

Why is it necessary to possess an organization diary hosted on the corporate net domain versus a 3rd party blogging site? 

1. Required by law
2. Search engine rankings can embody hits on the diary as a part of the website hits 
3. Requires less effort to take care of
4. Cannot be hacked simply

What form of blogging would be simplest for building relationships with customers? 

1. Using the diary just for press releases
2. Posting resumes of the corporate officers
3. Posting articles concerning however terrific the corporate is, and golf stroke down the competition 
4. Writing posts concerning the corporate and its ups and downs from within, personalized approach

What ancient promoting technique is YouTube nearest to? 

1. Print advertising
2. Television advertising 
3. Radio advertising
4. Mail advertising

What will an organization do to offset the value of running a blog? 

1. Place ads on the diary that generate pay per click financial gain 
2. Charge users a fee to browse the diary
3. Only permit past customers to browse the diary
4. Require a monthly membership to the whole company website

What is meant by complete Management? 

1. Managing the promoting workers
2. Management of the promoting budget
3. The company govt management team
4. Creating an even image for the corporate

What strategies of social network promoting ought to an organization continually use? 

1. Blogging solely
2. Twitter, Blogs, Facebook,
3. YouTube
4. Depends on the corporate, their product, their audience

What feature will LinkedIn provide for pay accounts? 

1. Ability to post photos
2. Increased skills to attach directly and send messages to individuals 
3. Ability to post in teams and build a gaggle
4. Page 3 Ability to dam users

What is a contingency plan? 

1. A second written arrange just in case management doesn’t just like the original arrange
2. A detailed promoting arrange
3. A set of actions to be taken if the first arrange doesn’t perform as anticipated 
4. A promoting arrange is written only for social networking

That of the subsequent is a simple thanks to track the website hits of a particular promoting campaign with a link to the corporate website? 

1. Hire an internet specialty firm
2. Implement special computer code
3. Creating landing pages specific for every campaign 
4. There are no thanks to recognize wherever traffic comes from